In a move reflecting the convergence of streaming and video game industries, "Netflix" platform announced, according to Mada Al-Rafidayn News monitoring, the launch of a free cloud gaming service for all subscribers. This service, which does not require expensive additional
hardware, poses a direct challenge to companies like "Sony" and "Microsoft" that rely on selling hardware and games separately. Observers believe Netflix aims through this step to increase subscriber loyalty and reduce monthly churn rates, especially amid increasing competition in
the streaming market.