Privacy-focused technology company DuckDuckGo announced the activation of a video ad-blocking feature, including YouTube ads, by default in its browser, in a move that represents a direct challenge to Google's policies and advertising revenues. The company clarified that the feature
is available to PC and mobile OS users, relying on open-source blocking technologies. This strategy aims to attract privacy-seeking users who are dissatisfied with the steady expansion of artificial intelligence technologies in traditional search engines, signaling a potential new confrontation
given YouTube's strict policies regarding ad blockers.
